This design was part of a complete overhaul of the restaurant’s look, feel and menu. The client wanted a retro stylish bar vibe that complemented the rest of the company’s new look. I went with a gradient shaded brick wall background, illuminated by neon box lights and broken title strips that resemble neon light strips, which helped the food items stand out in a clear yet vibrant aesthetic. This changed the vibe of the venue into an entirely new hip, happening and modern feel that went hand in hand with their new student focused events.